Strand Palace Hotel launches a new Siemlus guest experience with the Hoteza Web App

Strand Palace Hotel, London

We are delighted to announce the successful completion of a recent project with Strand Palace Hotel and our partner Hoteza, reinforcing our commitment to delivering innovative solutions that redefine the digital guest experience.

In a pivotal moment marking a technological evolution for the Strand Palace Hotel London, this week marks the highly anticipated “go live week” as the establishment unveils its seamless integration of the Hoteza Web App. At the forefront of this transformative initiative stands our Siemlus team, now the hotel's go-to partner for digital technology support. Through our expertise and collaborative efforts, we've played a key role in bringing this innovative game changing platform to life. This strategic alliance not only underscores the Strand Palace Hotel's commitment to elevating the guest experience but also highlights the significance of Siemlus as a key player in facilitating this cutting-edge integration.

Strand Palace Hotel

Established in 1909, the Strand Palace Hotel stands as a distinguished landmark in London, embodying a seamless fusion of history and contemporary luxury. Boasting a well-deserved 4-star rating, this iconic hotel offering 785 stylish and comfortable rooms, ensuring a diverse range of accommodations to suit the preferences of every guest. Over its more than a century-long history, the Strand Palace Hotel has become synonymous with sophisticated hospitality and a prime location. Nestled in the heart of the city, it provides easy access to renowned attractions such as the West End theatres and Covent Garden. With its enduring charm and commitment to excellence, the Strand Palace Hotel remains a timeless choice for those seeking an unforgettable stay in the vibrant heart of London.

Navigating The Brief

The visionary initiative outlined in the brief from the Strand Palace Hotel underscores a commitment to redefine the guest experience through innovative technology. With a strategic focus on elevating the overall journey and stay, the hotel is set to implement the cutting-edge Hoteza web app using QR codes. This forward-thinking approach not only aims to enhance guest satisfaction but also to streamline operational efficiencies, with the option to increase RevPOR. At the forefront of this transformative endeavour is the Hoteza solution, which not only offers an industry-leading web app and mobile app but also an end-to-end, secure, digital guest engagement and authentication platform. The Strand Palace Hotel is poised to usher in a new era of hospitality, embracing technology to create a seamless and secure environment that enriches every aspect of the guest experience.

"Siemlus is excited to partner with London's iconic Strand Palace hotel, redefining the guest experience with our digital expertise. Through innovative solutions by Hoteza, we ensure smooth engagement from pre-arrival to post-departure, enhancing operational efficiency. This marks a new era in hospitality excellence, and we take great pride in this exciting collaboration.”

Greg Marshall, Managing Director - Siemlus

The Hoteza Solution

Siemlus, recognising the evolving landscape of hospitality and the Strand Palace Hotel's commitment to delivering an exceptional guest experience, recommended the implementation of the Hoteza Web App Solution. The suggestion stemmed from the realisation that technology plays a pivotal role in shaping modern guest interactions and operational efficiency within the hotel industry.

Hoteza Web App Solution at Strand Palace Hotel

The Hoteza Web App Solution was specifically chosen for its versatility and robust features, offering a seamless platform accessible through multiple channels including QR codes.. This strategic move aims to enhance guest engagement by providing instant access to services, amenities, and personalized information, thereby elevating the overall stay experience. Furthermore, the solution's end-to-end digital engagement and authentication capabilities align with Siemlus' vision of optimizing operational workflows, allowing the hotel to focus on delivering superior service and capturing valuable insights into guest preferences. By adopting the Hoteza Web App Solution, Siemlus envisions the Strand Palace Hotel as a pioneer in embracing innovative technology, setting new standards for guest satisfaction, and positioning itself as a leader in the dynamic landscape of modern hospitality. Anything for your guests. All in one place.

Why did they choose Siemlus

In a strategic move to revolutionise guest experiences, the Strand Palace Hotel has selected Siemlus and Hoteza as their digital technology partners, and the decision is anchored in a meticulous evaluation that underscores the collective force this collaboration brings to the table. Siemlus and Hoteza's methodical demonstration showcased not only the seamless integration into the hotel's Property Management System (PMS) but also the user-friendly nature of their guest-facing app. The hotel's foremost objective was to elevate the guest experience from the moment of initial engagement, extending a seamless and enhanced encounter throughout the entire stay. This commitment was executed within budget without compromising on features or services, reflecting the hotel's dedication to delivering consistent excellence without compromising financial prudence.

The guest-facing app, praised for its user-friendly design and ease of use, offers a seamless experience through a simple QR code, providing guests with effortless access to a range of services. The strategic decision to replicate the app on both the App and Google stores enhances accessibility for a broader audience. Furthermore, the inclusion of two-way messaging, integration capabilities with third-party systems such as Oracle Cloud PMS, InfoGenesis POS, Knowcross SOS, Stripe payments, along with features like mobile check-in, automatic creation of digital guest registration cards within the PMS, and mobile check-out functionality, positions Siemlus and Hoteza as the comprehensive and forward-thinking solution that aligns perfectly with the Strand Palace Hotel's commitment to excellence.

"As the IT Director, the journey of selecting an innovative product demanded a keen understanding of various elements—features, value for money, and, crucially, the right people. The partnership between Siemlus and Hoteza has not only met but exceeded expectations on all three fronts. The entire team at Strand Palace is really excited to see how this unfolds. Here's to a new era of guest experiences at Strand.”

Fabio Cozzoli, IT Director - Strand Palace

In Room Dining & Restaurant Bookings

A Partnership for the Future

The strategic partnership between Siemlus and Hoteza has ushered in a new era of hospitality excellence at the Strand Palace Hotel, leaving an indelible mark on the guest experience. With the web app's deployment, the Strand Palace Hotel now offers guests a seamless and personalized journey, from pre-arrival engagements to streamlined check-ins and convenient access to a plethora of services. This innovative approach not only sets a new standard for hospitality in the UK but also positions the Strand Palace Hotel as a trailblazer in embracing state-of-the-art technology to elevate guest experiences.

At Siemlus, we proudly lead the charge in supporting the hospitality industry with cutting-edge and forward-thinking technology. Our unwavering commitment to excellence shines through in the support we provide.

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